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Showing posts from May, 2020

Social listening

What brand did you select? Old navy What are people saying about the company, brand or a product? How terrible the customer service has been for the past four weeks during the civic shutdown. What interested you about this brand or product? I shop there frequently. Recently indulged in some retail therapy and noticed their shipment fulfillment speed was significantly slower than usual. What is the company/brand's Value Proposition? Accessible fashion essentials for every family What are THREE specific things (both good and/or bad) people are saying? Comment on those comments, using some EXAMPLES from social media.  Feel free to include screenshots of the social media examples in your blog post. Customers have been commenting about the “lack of care and respect” the company is showing for customers through their poor customer service response during the covid crisis. Before they were complaining about the delayed processing/shipping, they were complaining...